Meet the Team

Dayten and Dillon founded Niche Capital to fix what’s broken in business lending. Usually, you fill out a form and either get spammed for life or hear from a fast-talking ‘advisor’ with a fake name who will say whatever it takes for a one-time commission—then disappear. You’re left with the consequences. We built our self-serve portal to cut all of that out. No spam. No scams. Just real lenders, real offers, and real funding that works for your business, not against it.